EV Discussions : Qualitative Research and Semantic Analysis

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This week, we talk about Qualitative research and Sentiment Analysis and if it is useful or just all hype.

In another discussion show, we talk about Sentiment Analysis, what it is and how or if it can help your project. Links to the websites talked in the show are below.

Sergey
1. http://www.snapsurveys.com/techadvqualquant.shtml – Compares qualitative to quantitative reserach
2. http://blog.vovici.com/Blog/bid/17986/Qualitative-vs-Quantitative-Research – more points of differences between the qualitative and quantitative surveys
3. http://www.surveygizmo.com/survey-blog/quantitative-qualitative-research/ – more info on qualitative surveys and when one would want to use them
4. http://www.qualitative-research.net/index.php/fqs/article/view/1450/2946 – if want to dive deep into the academics behind it
5. Becoming Qualitative Researchers – An Introduction – book that a lot people recommend
Hrishi
1. Basic introduction to Sentiment Analysis: http://mashable.com/2010/04/19/sentiment-analysis/
2. Interesting article / academic work on SPAM detection in content: http://www.cs.uic.edu/~liub/FBS/sentiment-analysis.html
3. Future of Sentiment Analysis: http://readwrite.com/2011/09/23/the_future_of_sentiment_analysis
4. How Sentiment Analysis works: http://www.slideshare.net/mcjenkins/how-sentiment-analysis-works
5 . A very nice book on Wisdomof the Crowds: http://www.amazon.com/Wisdom-Crowds-James-Surowiecki/dp/0385721706
Ben

1. Qualitative before quantitative survey: http://www.userdriven.org/blog/2008/4/13/qualitative-before-quantitative-research.html
2. Sample size for qualitative research: http://www.icology.co.uk/qualitativesamplesize.html
3. Improving the Effectiveness of Customer Sentiment Analysis: http://data-informed.com/blog/2012/09/13/improving-effectiveness-of-customer-sentiment-analysis/
4. Marketing Your Emotions: A Look at Sentiment Analysis Online: http://www.digitalsurgeons.com/blog/marketing-your-emotions-a-look-at-sentiment-analysis-online/
5. A R package for sentiment Analysis: Harvesting tweets can open up a new world of valuable qualitative data: http://blogs.lse.ac.uk/politicsandpolicy/2012/07/07/good-uni-quality-nightlife-how-harvesting-tweets-opens-up-a-new-world-of-valuable-qualitative-data/